#104: LinkedIn Brand Deal Pricing: Why I Charge $2,500 per Video
I have fewer than 15,000 followers on LinkedIn, and my baseline rate for a single sponsored video starts at $2,500.
Brands aren’t just paying for audience size. They’re paying for my expertise, audience trust, and everything that goes into the finished video.
In this solo episode, I’m sharing what happens behind that number, from the first concept board to the post-campaign report. I walk through my seven-stage sponsored-content workflow, explain what brands are paying for beyond the video itself, and share why experienced professionals need to stop pricing their expertise based on how easy the work feels.
When you’ve spent years solving problems, evaluating software, and making business decisions, that experience comes with you every time you create content. Just because you can write a script in an hour doesn’t mean you’re only delivering an hour’s worth of value.
If you’re building a creator business around your professional experience or questioning what to charge for brand partnerships, this is a candid look inside my business.
What You'll Learn:
- Why I don’t price sponsored content based solely on the time it takes to create
- My seven-stage workflow, from concept and scripting to publishing and reporting
- What I delegate and why I always write my own scripts
- How I handle client approvals and revision rounds
- Why audience trust and career expertise belong in your pricing
Connect With Me:
Want to partner with me for sponsored content? Send me an email: hello@rhonapierce.com
Connect on LinkedIn: https://www.linkedin.com/in/rhonabarnettpierce
Subscribe to my Newsletter: https://link.rhonapierce.com/newsletter2
Want to turn your team into creators?
Visit workfluencermedia.com to learn how we help companies turn employee expertise into content that gets noticed.
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