How to Build Your Personal Brand Authentically in Today’s Job Market with guest host Brooke Wheeler

Brooke Wheeler (00:00.13)
Does my client need to hear that? like, sometimes the client is you and people want to know you and they want to know that part of you.

If I'm coming from a place of service, that's always what my content is for. To serve and to help my ideal person on the path that they're in. I'm not trying to go viral. People need to see my post from three weeks ago.

Just because people aren't commenting doesn't mean they're not taking in what you're saying and what you're putting out into the world.

They're trying to control the narrative. They're trying to say nice things only. And that's not what people want to hear. People want the truth. Try opening your door and go, where do you find a hundred people to go tell them what you think?

So many of my friends in this time of economic uncertainty and a ridiculous trash job market are trying to build their own company. They're trying to learn how do I use LinkedIn? How do I make a side hustle? And how do I show up authentically as myself? Thank goodness we have our amazing entrepreneur coach and content creator, Rona Barnett-Pearse, to show us the way. Welcome to the Workfluencer.

Brooke Wheeler (01:08.078)
podcast. I'm Brooke Wheeler, the owner and founder of Fractional Talent Acquisition Company Restoration Talent Solutions. I'm excited to be taking over the mic. Thank you, Rona. You are absolutely the person I look to when I'm looking for someone with grit and with grace and with the actual tactical ways to build a business online. So I'm excited to learn from you.

my gosh, that is such an amazing intro. Thank you so much, Brooke. You're someone that it's funny when we met last year, I was like, my gosh, she's got her elevator pitch on point. I need to learn. I need to tighten up my elevator pitch.

No, this was going to be a love fest because I felt I think I had launched my company. We met at Wreckfest in Nashville last September. I had launched my company two weeks before that. And if you thought I had it together, then I'm obviously a better actress than I thought because I looked at you. And this leads me right into my first question. The number one thing that I want to learn from you is you had

You were polished, you were concise, you talked about exactly what you were doing and you were a brand. And it made me realize like, need to know what she's doing. And so I've been following you ever since. But I know, you you've had a little mini rebrand recently. So how did you know? Like what, what told you that it was time or what led you to think about rebranding your podcast?

I, it's funny that people think that I have it together because every day in my brain is, my gosh, I need to rebrand. I stop myself because a lot of my personality is I run away from hard things, believe it or not. And one of the ways that I run away from things is procrastination. And that looks as the form of

Rhona Pierce (03:14.11)
rebranding and rethinking of things. So every day I want to rebrand, but I don't obviously don't rebrand every day. When I started the podcast, was, I couldn't figure out a name. I'm really bad at naming things and I crowdsourced the name of the podcast and I thought it was so cool. It was throw out the playbook and we were talking about doing things, new things and

in talent acquisition and new ways of doing it. But I've always gravitated more towards the employer branding and the content side of things. as I looked back at my podcast, one, was like the name, no one ever remembered the name of the podcast. They remembered the podcast. So I was like, okay, this is a sign that the name is not working if no one remembers it. People who listen to it every week don't remember the name. That's a sign.

And then when I started looking and analyzing all the episodes that I have done, the ones that I enjoyed the most were the ones where I was talking to creators within our space about how they went about creating their whatever it was, LinkedIn or YouTube or whatever platform they were on. And all of that and just a lot of thinking and a lot of like, really a lot of that started happening at breakfast. As I was talking to people, I'm like, I don't...

like this. So if I don't like my own name and my own how I'm talking about my podcast, I'm sure there's other people who it's not resonating with. So that's where it all started.

I love that. it's, I mean, we're not marketers. Neither of us has grown up in marketing. So it's when you do start doing all of this online content creation, you have to put some...

Brooke Wheeler (05:03.342)
some thought and some research, as you said, into the marketing side of it. So that's been, for me, the most fascinating thing to learn. And you certainly teach so much of that with your video creation and content creation. So I love that you did that. I love the new name Workfluencer for sure. I think it absolutely resonates. And I can't wait to see how that keeps growing.

Hey, have you subscribed? Let's fix that. It's the easiest way to support this show.

Let's go back a little bit though, because I'm fascinated. I think the reason I got into recruiting is a little bit voyeurish because I love hearing people's stories. I'm like, just tell me everything. Tell me all about your life. Let's start at the beginning because you were in IT, you're an engineer, then you became a recruiter, then you became a content creator. Tell me though, to people listening who maybe are looking to transition to a different career, and we talk about transferring your skills.

What are the skills or the, what's the word I'm looking for? Just common threads that you found throughout all of your roles and how you keep yourself centered on those skills.

This is a great question. mean, there's definitely a lot of common things, kind of like you. I always say I'm a recruiter because I'm really nosy and I really just want to know about people.

Brooke Wheeler (06:27.999)
That's better than Blair.

And then even when I was a software engineer and I quickly went from actual engineering into project management, like managing software projects, I was always the person talking to others, whether it was clients or whether it was building a team. So I went into management really quick and it was always about finding the best spots to put the people on my team on because I realized that

Yes, everyone's an engineer or everyone's a designer, all stuff like that, but they don't like every single type of project. don't, they aren't their best at every single type of project. So it was always about getting to know the person, learning what really made them tick and put them on the projects that were the best suited for them. So I'm extracting their brand from them. And I'm,

I just naturally was doing that. And so then when it was time to do it for myself, it was kind of like a natural transition. And this is a story, I don't think I've ever said it publicly, but when I enrolled in college, and if you look at my yearbook and stuff from high school and stuff like that, I wanted to study broadcast journalism. I wanted to be a journalist.

And my parents, I love them, absolutely love my parents. They never said directly like, are you sure that's what you want to study? But it was more of like, you're not going to make that much money. I'm from Panama. although there's a ton of black people in Panama, if you turn on the TV, you're not seeing black woman, you're not seeing a ton of black woman be broadcast journalists. So they're like, you're going to struggle. You're not going to make that much money. And then

Rhona Pierce (08:25.518)
Before starting college, I took a job, like just a summer job for money, and it was in the IT department of the Panama Canal. And I really started liking and remembering that all through high school, I was always loved my computer classes and my programming classes and stuff like that. And that's how I ended up doing that. All of that to say, I think the content creation side.

was always dormant, was always there. Yeah.

Totally full circle. I love that. it's you know, you, you are just a people magnet. And I think that has obviously shown up in everywhere, all the work that you've done. love what you said about

using people's strengths and putting them where when they thrive. And, you know, I'm sure you've been enrolled and in companies that don't do that. You know, they're like, well, you are horrible at this and you're not doing very well here. It's like, well, let's let's try over here and watch what happens. And I love being able to do that for people, you know, especially in the recruiting space. It's just that's amazing. Excellent. Thank you so much for going through that. So I guess, you know, advice, if we can come back to, know, you were

brave enough and bold enough to try different roles. And I think, you know, I look back and when I was 20 something, I started recruiting and then in my mind, I'm like, well, there's a path, there's a ladder and I'm going to climb that ladder. And you know, I did, I was a VP of talent acquisition. And what do you say to people who are like, how do I want to ask this? they just

Brooke Wheeler (10:04.962)
you know that it's time to get off the ladder, to look at the other windows and doors, but nothing was probably broken. Like you were probably exceptional in your IT roles, but what advice do you give to people who maybe are scared to get off the ladder?

I love how you frame this question. I don't think, I don't consider myself brave to have made these pivots. Most of the pivots that I've made, I've been pushed into some way or another. So I'll say this, I've been lucky to work with people or with some managers who've been able to see my true skills and where I excelled and let me

run with it. So I always kind of like tested little things where I was working before making the move. And then the moves weren't always like voluntary. My big shifts were due to layoffs. And before moving here, I had never been laid off. That's not as common in Panama as it is here. And I came here and I was already thinking like, I want to move into

to recruit him because I had already been doing that kind of at the company I was at. But then I come here, I have to restart. Of course, I go back to what's safe, which was IT. And that's where I started here. And then I worked two different companies, everything was going well. Then I got laid off. So now I have all of this time to think, okay, what could I do next? And for me, looking at jobs,

I would get bored reading a job description. like, oh, I already did that. Done that, done that, done that. But then I would see job descriptions with things that were kind of like adjacent to what I was doing, but have the recruiting side of things. It's like, ooh, let me start applying. Let me start applying. Had no business applying for half of those roles that I applied to. But someone called me for an interview and he was able to see in me

Rhona Pierce (12:15.096)
things that I hadn't seen in me and that I never even said to him till this day. I do not know how he knew that the best role to put me in wasn't the role that I applied for, but he actually created an adjacent role for me that was internal staffing. and it was, I was like, sure. I really needed a job. Like unemployment was running out the week after. it's like,

whatever job I got at that point, I was going to do. So that was the, that was how I moved into that. what I advise for people, because it's not that I'm this brave person that can, that goes into things is anytime life gives you the opportunity to pause and think about what you're going to do next. And that's what I

call layoffs and I can say that now looking back in the moment. like, my God. Use the time to really figure out if what you're currently doing, the path that you're on is really the path that you want to be on. Because if the universe, whoever you believe in, is giving you a pause and an opportunity to do something different, maybe it's time to lean into that.

time right

Brooke Wheeler (13:39.328)
I am 100 % in agreement with that. And that's absolutely what I've done this year as well, you know, after my layoff and same thing. But, you know, the word that keeps coming to mind about you is just curious and curious and curious. And I think, I mean, we all pray for a person like that boss, the manager that found the role and put you in it. We all pray for that open-mindedness. And I put that out to the universe for everyone that's job searching right now to find someone like that.

I do, job coach, career coach a lot of people and you know, they're like, I would love to change careers. I would love to change, but it feels like I've got to stick right here. And I love that hope that you just gave them on being curious and using your skills. And again, hoping for that person that values them and can see them and the craziness of all these robots that are fighting each other and the job search right now.

And I want to give people permission to, cause when people think personal brand or even their careers, they think that the path that you start on is the path that you have to stay on. like, I've already spent all this money on college or I've already spent all this time building myself here. But if at the end of the day, you don't want to do what you're doing, you don't.

Let's just take a moment to pause on that one because that's a good one. is. It's never a waste. It's just a build. It may look a little different, but it's always a build. even this week, have said that to myself out loud and needed some other people to tell me that also. Excellent. Let's do talk about your brand and your LinkedIn content because I do a lot of LinkedIn optimization coaching.

And so I'm working with executives, people of all levels, and they've never really used LinkedIn for, you know, besides collecting connections that they do nothing with a lot and not everyone, of course. you know, when people hear brand, especially in job search, but, you know, we're looking at building businesses and side hustles and, you know, being vulnerable online. What parts of you, how do you decide what to share publicly?

Brooke Wheeler (15:57.462)
what to be vulnerable about and then kind of follow up to that. Have you ever done something that you're like, that might've been too much and then it wasn't or was it? That's a 12 part question. So sorry. I hope you followed me on that.

Yeah, no, it's a great question. I have this thing that I learned pretty recently, actually, last year, maybe 2023, from a creator, educator, Jay Klaus, that I really admire. And Jay has this concept where he has a list of problems that his ideal audience, his ideal person deals with.

I have that same list and I only share if the post that I'm gonna write about directly addresses one of those problems. So if I'm on a walk and I see something and I wanna rant about it and I wanna post it, it's like, does this help my ideal person solve any of these problems? And that list changes, right? Cause I talk to people and I learn things, right?

what I'm going to post doesn't directly address any of those issues or indirectly, then I don't post it or I post it on my personal. If you saw my personal social media, my gosh, that's just a mess. My friends are always like, my gosh, because it's like whatever's on my brain, but creatively I have to post it, right? I mean.

So that's really how I do it. if I'm coming from a place of service, that's always what my content is for. To serve and to help my ideal person on the path that they're in. Now, how does that translate into personal stuff? Well, I am kind of like my ideal person too. I am a workfluencer myself, right? I do create video content and...

Rhona Pierce (18:00.174)
I've learned a lot and I know a lot, but I also have those moments where it's like, I don't want to post a video right now and stuff like that. So I do have the problems that I'm helping people solve as well. Have I ever posted something that I thought, and yes, it's funny. It's something very important to me. Every year I post, so I'm in an interracial marriage, I'm married to a white man.

And every year I post on loving day, is the day 58 years ago where the Supreme Court allowed interracial marriage in the United States. And I like to post about it because one, it's very personal for me and it's wild that it's only 58 years ago. Like my parents are in their seventies, right? So.

If my parents were in an interracial marriage, and if they lived in the United States, they wouldn't have been able to get married wild. So I always post about that to bring awareness to it. And I post a picture of me and my husband. Well, and that's really my only political post, political post of the year.

This year I posted and I literally almost forgot. I was like, my gosh, it's loving day. Let me post something. And I just like wrote something off the top of my head, just like unfiltered what I was thinking. And I followed it with like who you vote for matters because right now this is like, it's literally under attack. There talks about letting States decide on something like this. It's like, why are we going back? Exactly.

I thought we were here already.

Rhona Pierce (19:51.694)
It's like, I don't need to be worried, but like, this is an actual worry. And so many people in the comments are true. Like this is an actual worry. I'm like telling my husband, like, we have to register our marriage in my country in Panama. I haven't done that. We've been married 15 years. I'm, it's just paperwork. I'm still single in Panama, by the way.

Simmer down, guys.

I have to, I was like, we have to register our marriage there in case our marriage stops being legal here. I'm like not living in sin with someone I'm married. So when I posted that this year, I was like, Ooh, I think I went too vulnerable. I think it was too much. That post is still resonating. I'm still getting DMs about it. People still, it's like, and it's, it's a, it's different from my regular content.

But it's still, it was something that I was like, ooh, I almost deleted it, but I'm glad I didn't.

It's usually that your gut will tell you and you know, like someone needs to hear that. And that's, you know, I love that you did that and going back to what you said originally, does my client need to hear that? And like, sometimes the client is you and people want to know you and they want to know that part of you. So, bravo to you for always doing that and being bold and brave. And you teach the rest of us how to, how to do that with grace. So I appreciate that so much.

Brooke Wheeler (21:14.882)
Good story.

Quick break. If you've been thinking about starting a podcast, but don't know where to begin, I've got something for you. I'm letting woman in TA, HR, or employer brand take over the Workfluencer podcast for one episode. am so excited to be able to do a podcast takeover and I'm joining Rona Pierce today as a guest host. Rona is the creator of the Workfluencer podcast. You get a behind the scenes look at how I plan and produce everything.

I handle all the editing and you walk away with a fully edited episode, social clips, and the audio to launch your own pod if you want. If that sounds like your kind of test drive, head over to workfluencerpodcast.com to apply.

Brooke Wheeler (22:01.912)
Sue, you do so much with video, with online. How do you protect your creative energy when I'm sure right now you know this moment in time, LinkedIn is giving us three week old content and that gets frustrating for people who are trying to build a brand on LinkedIn and other social media posts. But how do you protect yourself from getting caught up in that whirlwind of algorithm craziness?

lot of it stays in the draft. like write all these posts and that's like this. Okay, got that out of my system, not posting it.

It's like writing the letter to your boss that you're never going to send.

Exactly. So a lot of that happens. It's definitely frustrating, but I always remember and go back to the thing. My thing has always been I'm not trying to go viral. I'm not trying to mass appeal. And maybe people need to see my post from three weeks ago. Is it frustrating that LinkedIn is sending me like, oh, your post has 100 impressions? Like, yes, LinkedIn, I'm used to a few more zeros.

on that. I don't want 100 impressions. I don't want 30 impressions. Stop reminding me of it. I just go back to maybe, I think we lose sight of things online, especially as you grow as a creator. You just posted something and a hundred people just saw it. Try opening your door and go.

Rhona Pierce (23:37.23)
Where do you find 100 people to go tell them what you think? This is wild. 100 is not bad. 30 is not bad. I can't go right now, find 30 people who want to hear what I have to say right on the street. can't. I'm going to be that crazy person at the grocery store like, hey everyone, video is. I know, but I have the opportunity to.

With the pink mic.

Rhona Pierce (24:06.446)
create content for people. And even if it's not tens of thousands of people seeing it, the people that are seeing it are hopefully people that are going to learn more about me or be benefited in some way by that content. So that's really what I have to go back and remind myself of why I'm really doing this.

Yeah, and you reminded me recently, you may have posted about it or did we talk about it? So sorry. But that people, just because people aren't commenting doesn't mean they're not taking in what you see or what you're saying and what you're kind of putting out into the world. So do it for your consistency. Do it because that's what your business needs.

So I know you work, obviously you work with a lot of individuals who are building their business, who wanna do more video content, but you also work with a lot of companies and you work on their employer brand. What do you think companies are still not getting right about their employer brand?

They're trying to control the narrative. They're trying to say the nice things only. And that's not what people want to hear. People want the truth. They're also stifling what their employees say. lots of companies, maybe I'm because this is what I do, but lots of companies are getting on board with employee generated content. Yes, finally, this is what I've wanted for years.

But then when they get on board with it and they hire people like me, they want to control what their employees are saying. And it's like, no, this isn't how it works. Exactly. This defeats the point. I'm not giving your employees a script. I'm asking them questions and they're going to answer these questions. We're going to record it. We're going to turn it into a video. That's going to be amazing. And someone's going to watch and learn more about your company. Like companies have to let go of that.

Brooke Wheeler (25:46.644)
It the point.

Rhona Pierce (26:06.846)
it's not PR. There's room in this world for PR.

Yeah, that's awesome.

Yes, there's room in this place for PR. I'm not saying every politician out there has to go out and share their own filtered thoughts. Please, politicians, get off the internet. We want you to go work and stop sharing your own filtered thoughts. But yes, they need PR people. the general, most people, most brands, most companies, it's not PR. You're not trying to...

You're trying to share the reality of what it is to work there when you're doing employer branding content or any type of content. You're trying to share the reality of what your people think, what it is to work there, what's really happening so that you can reach the people who are okay with that. I've said it many times, every single company, there's BS at every company, right? It doesn't matter how perfect the company is, there's BS at every company. You have to find the people who are okay with that BS.

Some people love working at a startup where everything's changes every day. No one has defined roles and it's just whatever happens, everyone does everything. You wear all the hats. I'm a startup girl. I know it. If you put me in a large company where it's very defined and this is what you do and these are the five things that you do and you have 10 people to do the job of one person, I would get frustrated and I would get bored.

Rhona Pierce (27:32.856)
But if your content is, we're doing this, we're doing that, because you thought it was cool to be startup feel, but it's really not a startup, now you're going to waste time and money by having me join your company under false pretenses, and I'm going to leave anyway. Off my soapbox on that one.

100%. I love your soapbox. that's everyone needs to hear that because, even just I was having a conversation with a head of HR this week and she's struggling to fill some roles in a specific location. And we were just brainstorming like, what else can we do? And we brought up, you know, glass door views, because I wanted to see what people were saying. And, you know, we're, I was like, just whatever you do, please don't go ask all of your employees to go write a glass door of you.

Because guess what? They're going to say on Glassdoor, my company made me write this. And either ways to get people to do it, and I hope this was a good idea, one of my last companies, if people would send us an employee referral, we would then say, thank you so much for loving our company, that you would want your friend to work here. If you're so inclined, we'd love if you do a review. And that worked for us.

Yes, you want authenticity. And I love you had Megan on recently who talks so much about the video content that she does at her company so that people know what a day in her life looks like. if we're authentic companies or authentic, then you're going to get that back. like I said earlier, we're right now, we're robots fighting robots and the ATS wars and all of that. it's authenticity. This is the word. And I know this is what you teach when you're

coaching people and when you're doing video and I just, I see that in you so much and I appreciate it so much and everything that you're bringing to us so that we can learn from you.

Rhona Pierce (29:24.504)
Thank you. Yeah. And I always tell clients, it's funny, I'm remembering one of our clients and I'll mention her. This happens with every one of my clients, but I'll mention her because I know she's cool with it. Tabitha Kavanaugh, you know her. And when we're in a session, I'm always like, okay, I want real tabs. I don't want video camera Tabitha. Because, and that's what I tell people because people will come in. Obviously I send them some prep of what we're going to be talking about. And I can tell when people are like,

They practice the script and they're like, this is the answer to the question. It's like, like you even see it change in their face. And I was like, great. That was amazing. Now give me real Tabitha, please. like, and I asked the question a different way that they haven't prepared. And that's like, then you get the real stuff. Like that's what you want. You don't want. And, Tabitha, and I use her as an example, because she's one of the most authentic people I've ever met. But when she prepared, she's like, okay, I should say this. I should say that. It's like, no.

Now let's give it to me like you would tell me in person just like shoot me straight. Yeah, in real life.

And it's yeah, we all think we have to prepare and like be perfect. And I did a resume review and I was in job search with Tabitha and I thought I had a really good resume and she was like, hold please. It was amazing. It was like the best feedback in probably 10 minutes that I'll ever get. So I know that real authentic direct Tabitha. So can't wait to see what you guys come up with. So fun.

What else is rising for you? What now that we have a mini brand, we've got a new podcast. What else are you working on?

Rhona Pierce (31:07.086)
really focused right now, obviously on Perceptible Studios and growing that. I really think I've found something. I love helping people and helping companies especially get their employees on video. So that's my number one thing. I'm also really focused on working with brands on creating content for them. And I've done it a bit. I've done it at the last

three, four conferences that I've been at. I really truly believe that, yes, you can go to a conference, you can pay tens of thousands of dollars for the booth and have the best swag and all of that. But if you really want to get a bang for your buck as a brand, you need to create content that goes beyond what happened at the conference. Also, there's a limited amount of people that go to a conference. I was just at Sherman San Diego. Yes, there was 16,000 people or whatever.

All of them didn't go to your booth. First of all, it's just impossible. It's just how the world works. And the ones that did were forgetting about it the next five minutes. And you can send all the emails that you want. Maybe that wasn't the right person. But now if you create content at that booth and you have a podcast episode, you have a piece of content that you now share on your socials. Now,

those people, their people, their friends, other people see it. And yes, you were there, you have to be there. I am not saying not to be there, but creating the content that goes beyond that event is really what I'm focused on. And that's what I really want to be doing and partnering with brands. I, as most people know, part of Purple Acre Network and I've been doing that with them. So that's really what I want to be doing more of.

I love it. I love watching you grow. love watching your brand. So as we wrap up, I talk so much about accountability partners and having people because as we're growing, even if you're in a steady job and not on the job search or building a company, like we all get into like, I should be doing this and I should be doing that. And there's a lot of shiny objects out in the world trying to get our attention.

Brooke Wheeler (33:26.414)
and just fear, but what do you do personally to really kind of ground yourself, to bring you back to remembering like, this is what I'm called to do.

That's a great question. It's hard. There's a lot of shiny objects. There's a lot of like, like I was saying at the beginning when things get hard, I want to be like, Ooh, maybe I should pivot. Maybe I should do something new because this isn't working. You just have to remind yourself, especially if you're going to be doing this full time or any type of business, it's different than when you're an employee. Like this is literally how you make

your money and how you pay your bills. There has to be some level of consistency for people to get to know you and buy from you. just reminding myself, this is a business. This is my job. This is how I'm going to be doing just like I wouldn't look when you're in corporate, you get mad about especially if you work in HR or TA, you get mad about stuff and you want to leave that company every day, but you don't.

right? Or you want to change to a different role when lots of the BS is happening, but you just don't. That's just not the reality. Well, when you have your own business or when you're like building your brand, you have the ability to do that. But having the ability doesn't mean that you should be doing that. So I just remind myself like, okay, this is my actual job.

was mad at this or this didn't work out, let me figure out another way, but this is what I need to be doing. It doesn't mean I burn everything down and start over or chase the new shiny object. There's always someone offering you some new way of doing this or buy this or buy that. It's like, remember, you don't always go out. I asked myself, is this really a problem that needs to be solved or am I just uncomfortable right now?

Brooke Wheeler (35:24.398)
Oh, I need to write that down on my computer. Because there are I mean, there are when you're building business, there are a ton of shiny things. And you know, don't we won't even talk about AI, but you know, that's so much of it right now. Or, you know, so many different aspects of how to build a business. And it really is remembering your why remembering that you've been called to something very different from what I've been called and we all have

Not Elaine, I don't really like that word, but maybe we'll go to the other cliche, zone of genius. But there is a reason that I am doing what I'm doing and you. And I just, love that we're here supporting each other and I could not be where I am without you and all of your genius advice and support. So thank you again so much. This is so fun. I love being a part of what you're doing and what you're putting out in the world. Are we going to see each other at Wreck-a-Fest again? Are you on?

I'm going to breakfast. I'm speaking at breakfast and hopefully creating some content there.

Yeah, do you have a topic? What's your topic?

My topic is about video, obviously, but it's from the storytelling lens. It's called Every Story is a Recruiting Story because I really want to help companies realize that when you're going to create these videos, you don't have to fabricate or come up with these like, it has to be this amazing thing that has to be on video. Every single thing that happens at your company every day is a recruiting story because how you work

Rhona Pierce (36:56.014)
And what happens at work is what your candidates want to know about. So choose the best stories to talk about.

I can't wait. I love it. Where else can people find you?

Well, workfluencerpodcast.com. LinkedIn is where I am most of the time. I have a love hate relationship with Instagram, but I am starting to really get more serious there. So at Rona B. Pierce on Instagram and yeah, threads. If you ever want to hear my unfiltered thoughts, they're on threads. I talk about work and about reality TV and about everything there.

I love it. What's your favorite show right now?

I can't believe I'm going to say this and leave this on the internet. No, have not. I purposely not look at Love Island. I'm really loving Next Gen NYC, which is it has a bunch of new or younger people that moved to New York, but a lot of them are kids of housewives. So that I've watched since forever. I've watched like

Brooke Wheeler (37:46.926)
I'm gonna go crazy.

Rhona Pierce (38:10.786)
Housewives of Atlanta since always. So now seeing Riley Candy Burr's daughter be like an adult on the show and like Ariana, like Kim Solzik's daughter. It's like, you saw these kids have their little moments as kids and now they're like the show. So I'm really loving that show. It's total trash TV drama.

of that you have when you're 21 and you're fighting with your friends, but I'm loving it. Real Housewives of Miami, I love the comeback. It's also doing great.

I love that. I like other people's drama, just none in my life.

Exactly! I always say I love my drama on TV. Don't bring it to my life.

Exactly, Awesome. Well, thank you so much. This has been a delight as always and we'll see you soon.

Rhona Pierce (39:01.614)
amazing and if people want to connect with you where should they go?

Sure, I am on LinkedIn too much probably. We need some more intention there. I am also building a little bit more on Instagram. So I will build that restoration talent and then my website, restorationtalentsolutions.com. And please connect with me, please follow and tell me all your stories.

Amazing. Thank you so much. Thanks so much for listening. If you're enjoying the Workfluencer pod, share it with someone who's changing how we talk about work or who should be. And hey, if this episode gave you ideas or inspiration, leave us a five-star review. Reviews help other listeners find us. And honestly, it makes my day. Workfluencer is produced by Perceptible Studios. Learn more about how we can help you use video to attract, engage, and retain qualified talent at perceptiblestudios.com. Thanks for listening and I'll chat with you next week.