Talent Attraction Episodes

What if candidates were lining up before you even posted the job? In this episode, Rhona sits down with Bradley Clark to break down how his team turned honest, transparent employer branding into a high-performing talent engine. They get into why most employer branding fails, how transparency filters in the right candidates (and repels the wrong ones), and the exact system behind their “early access” hiring strategy that drives 60% of hires before jobs ever hit job boards. This is a tactical, beh...

Candidates don’t decide to trust your company when they read a job post. They decide long before that. In this episode, recruitment advertising veteran Lance Christensen explains how employer content has quietly replaced job descriptions as the real trust signal in hiring. We dig into how candidates research companies in 2025, why Reddit and AI search amplify reputation gaps, and how content now functions as targeting, not just awareness. If your job posts sound good but your pipeline says other...

Most recruiters think they’re filling roles. Dave Vu thinks they should be building brands. In this episode, Rhona Pierce sits down with the co-founder of Ribbon.ai to explore why the future of recruiting belongs to teams who think like marketers. From his early days in talent acquisition to building one of the most talked-about AI interview platforms, Dave shares how empathy, storytelling, and transparency can transform candidate experience — and why bad recruiters should probably be worried ab...

Recruitment technology has never evolved faster—but without a clear strategy, even the best tools can slow you down.In this episode, I’m joined by Lisa Skinner, CHRO at Teamtailor, live from Transform 2025. We dig into one of the biggest blind spots in talent acquisition today: adopting HR tech without first asking the right questions.

Learn how to build engaged talent pipelines and drive better hiring outcomes using email nurture campaigns.

Learn how to build a powerful employee advocacy program that transforms your team into authentic brand ambassadors. Nicole Stephens shares battle-tested strategies from Fortune 50 companies, proving that successful employee advocacy doesn't require a big budget.

Turn your podcast interviews into powerful recruiting content. In this solo episode, I share my strategy for maximizing the impact of your podcast guest appearances through strategic content repurposing.

Orlando Haynes shares his expertise on how to build a personal brand by being a guest on podcasts. He emphasizes the importance of visibility and leveraging podcast appearances to attract opportunities and candidates.

Tejal Rives shares her experience of using content creation to advocate for job seekers and improve her own recruiting practices.

Carrie Corcoran discusses the importance of involving hiring managers in recruitment marketing and employer branding efforts.

Learn how to create recruiting content that drives results. Joel Lalgee shares proven strategies for developing high-impact content that attracts and engages top talent.

Taylor Desseyn shares his unconventional approach to tech recruiting, focusing on building a community rather than relying on traditional outreach strategies.

Vanessa Raath challenges traditional email outreach methods and shares her approach to crafting email campaigns that resonate with candidates.

James Ellis, shares insights on employer branding, its financial impact, the misconceptions surrounding it, and how to make the case for Employer Branding to leadership.

Want to increase your applications by 60%? Learn how Twitter did it with their innovative #Building Characters recruiting podcast.

Tannum Sullivan, Employer Brand and People Experience Manager at Golden Hippo, shares her journey into employer branding and how she started podcasting as part of her employer branding strategy. She discusses the impact of the podcast on talent attraction and employee engagement, as well as the process of identifying employee stories and repurposing podcast content for other channels. Tannum also highlights the challenges and surprising benefits of using podcasting as a recruitment tool and offe...